Lazada launches Digital Giving Platform

Today, Lazada launched a platform that is not about acquiring but instead, is all about giving.


This Christmas, and in the lead up to Lazada’s 12.12 Grand Year End Sale, Lazada formally introduces the first-ever Digital Giving platform by an eCommerce player in the Philippines. This is part of a wider LazadaForGood program. With this, Filipinos can add heart-to-cart as they shop online and support local communities and causes in need through direct donations on the Lazada platform.

With more than 12 million deals, customers can look forward to shopping this season. But more importantly, they can look forward to offerings that reflect the meaningful relationships that we have built to benefit 11 local and international advocacy partners: Habitat for Humanity, Young Focus, Caritas Manila, MovEd, UNHCR, Hero Foundation Inc., UNICEF, WWF, Tahanan ng Pagmamahal, HOPE, and CCEF. Shoppers can support causes close to their hearts, from alleviating poverty to saving the environment to putting a roof over someone’s head.


Empowering our customers and partner organizations with the first-ever eCommerce Digital Giving platform

This initiative means three main things for our customers and our partner organizations:
- Easy onboarding process: We make it easier for all our partners to onboard on the platform and provide them access to Lazada tools and services that will aid in improving their online store.

- More awareness and traffic: We have created one collective landing page for our partners that will drive more awareness and traffic to their respective shops. Lazada will also help inform our customers and users on how they can now easily donate to local and international advocacies via Lazada.

- Secure Online Payments: We provide peace of mind to customers, who can be assured that they are making secure online payments when making their donations.


Launching the Digital Giving platform: Lazada’s Lunch of Hope

To celebrate the spirit of Digital Giving and launch the platform, Lazada held a local event, The Lunch of Hope. The event introduced the 11 advocacy partners, provided information on some of the exclusive donatable items available online and how customers can purchase them to help support individuals and communities in need.

The event also quizzed guests on the advocacies’ causes to help them learn more about Lazada’s partner organizations, what they advocate and champion, and how anyone can help make a positive social impact in our communities. The Lunch of Hope was hosted by Katz Salao, 99.5 Radio Host and self-love, and empowerment advocate. The lunch concluded with a surprisingly delightful performance by the Caritas Manila YSLEP Scholar choir.

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