Camella is Developer of the Year and Best Premium House in Lamudi The Outlook 2023: Philippine Real Estate Awards

Camella celebrates a resounding victory at The Outlook 2023: Philippine Real Estate Awards by Lamudi, cementing its prominent presence in the real estate industry with triple prestigious accolades.

Trophies awarded by Lamudi  to Camella as Developer of the Year in Luzon, Developer of the Year in Visayas and Mindanao, and Best Premium House in Mindanao.

Best Developer in Luzon

With unwavering dedication and a commitment to excellence, Camella is recognized as the Best Developer in Luzon, a testament to its outstanding contributions to Luzon's property landscape.

Division Head for North Luzon, Rochelle Alpasan, expresses pride and gratitude for the recognition, "along with the many men and women who have made Camella the Philippines' largest homebuilder for close to five decades. We will continue building not only houses for Filipinos but forever homes they can celebrate their milestones in."

Best Developer in Visayas and Mindanao

In Visayas and Mindanao, Camella's influence shines even brighter as it secures the coveted title of Best Developer in Visayas and Mindanao, showcasing its widespread impact and commitment to quality across these regions. 

Camella's popular "Grande Series" model houses, Greta and Freya.

Upon receiving the award, Division Head for Visayas, Lily Donasco says that the "acknowledgment not only gives importance to the accomplishments we have made over the past years but inspires us to reach greater heights in the region and beyond."

Best Premium House in Visayas and Mindanao

Adding to these remarkable achievements, Camella's commitment to crafting premium homes of unparalleled quality in Mindanao is also acknowledged as it proudly receives the award for Best Premium House in the region. The award was conferred to Camella Gran Europa, located in the scenic vicinity of Lumbia, Cagayan de Oro. The thriving community that showcases excellently crafted homes is part of Vista Land's expansive estate in the city.

This recognition underscores Camella's unwavering dedication to providing quality and comfortable living spaces to its discerning clientele in Mindanao, with Division Head for Mindanao, Natanette Pardito, emphasizing the "affirmation of the hard work and dedication our stakeholders have graciously provided every day."

Proudly receiving the awards for Camella are Division Heads Rey Montoya, Lily Donasco, Tanette Pardito, and Rochelle Alpasan.

Camella is the country's largest property developer with nearly five decades of building experience and pioneering concept leadership. Its focus is on building communities that embody innovation and progress with family and community life in mind, creating a legacy of value for generations. 

The developer has provided a roof for more than 500,000 families in locations where they wish to set down their roots. Camella chooses to reach farther across the country than any other property developer because it understands Filipinos' ties with the places where they grew up and created their most beautiful memories in. This is why Camella has earned its rightful place as the top-of-the-mind brand in the Philippine housing industry.

Camella's triumphant performance at Lamudi The Outlook 2023: Philippine Real Estate Awards reflects its dedication to setting new standards in the industry, further solidifying its reputation as a premier developer and a symbol of excellence in the real estate market.

To know more about Camella communities and their developments nationwide,  visit https://www.camella.com.ph/ and follow @CamellaOfficial.

Yoboo to reveal new brand ambassador on September 29

A fresh new face is joining the yoboo family—a loving, caring supermom!

This all-around actress, model, and vlogger recently entered motherhood, having given birth to a beautiful baby girl towards the end of 2022. She and her husband, who’s from the same industry, tied the knot in February 2021 and have been embracing family life since then.

“We look forward to sharing with everyone our newest brand ambassador, who embodies our #yobooBestie philosophy,” said Chinen Rina, Pediatrician and Founder of yoboo. “She is her daughter’s best friend and naturally wants what’s best for her. yoboo’s ethos is rooted in our deep care for our partner families and babies’ skincare needs, which we strive to fulfill through our products.”

Committed to helping every family raise children in a relaxed and scientific manner, the Japanese-based brand provides expertly crafted skincare products for babies using natural plant extracts and biomimetic essence to awaken the skin’s intrinsic vitality. A baby’s skin is only 1/4 the thickness of adult skin, making it more fragile and sensitive to mechanical stress. It can also be prone to dryness, redness, and itching, which is why it requires extra care by developing good skincare habits with the help of gentle, high-quality products.

Using top-quality ingredients, all formulas are easily absorbed to nurture healthy and resilient skin. Its all-natural formulas reject unnecessary additives, preservatives, and allergens and follow strict quality standards for the parent’s peace of mind.

Catch the big announcement on September 29, 2023 through yoboo’s official Facebook (https://t.ly/DN7Dk) and Instagram (@yoboo.philippines) Pages. Save the date and we’ll see you there!

Krispy Kreme is Giving Away a Trip to Korea and More!

Holidays are coming in early at Krispy Kreme Philippines as 86 lucky guests are in for a treat of a lifetime with the 86 OG® Holiday Giveaways. 

Live your Korean dream as a free trip to South Korea is up for grabs for the grand prize! Explore the land of k-pop, k-drama and anything k-culture in a 4 days and 3 nights sponsored tour, and have an exclusive visit to Krispy Kreme South Korea factory store. 

Click your way to happiness and get a chance to bring home an iPhone 14 128gb or an iPad 10th generation for the 2nd and 3rd prize, respectively. 

It’s not done yet. When Krispy Kreme said more, there is really more! 83 winners are secured with their caffeine dose as Krispy Kreme is giving away 1 month supply of 1 dozen Original Glazed® doughnuts and Signature Brewed Coffee.

The 86 OG® winners are the homage to Krispy Kreme’s 86 years of bringing us the best doughnuts and beverages. As they celebrated their 86th birthday last July 2023, they’re gifting 86 winners with the happiest treats! 

Joining this awesomely good raffle is easy -- all you need to do is have an OG Card! 

The promo is open to all OG Card members who will purchase a dozen of any of the participating combo products from September 15 to October 15, 2023:​

- 1 dozen of Original Glazed® + any of the Pepsi products: Pepsi Regular, Pepsi Black, 7Up, Mountain Dew, Mirinda, Mug, Gatorade, or Premiere Bottled Water​

- 1 dozen of Mixed Doughnuts + any of the Pepsi products: Pepsi Regular, Pepsi Black, 7Up, Mountain Dew, Mirinda, Mug, Gatorade, or Premiere Bottled Water​

- 1 dozen of Assorted Doughnuts + any of the Pepsi products: Pepsi Regular, Pepsi Black, 7Up, Mountain Dew, Mirinda, Mug, Gatorade, or Premiere Bottled Water​

​- 1 Dozen of Premium Assorted Doughnuts + any of the Pepsi products: Pepsi Regular, Pepsi Black, 7Up, Mountain Dew, Mirinda, Mug, Gatorade, or Premiere Bottled Water​

“The OG® Holiday Giveaways is our way of saying thank you to our Originals and OG Card members for their continuous support to us. Aside from that, the holiday season is right around the corner and we want to share the festive feeling to our guests by having this awesome giveaway. Visit our stores and get a chance to win exciting prizes we’ve prepared just for you! We’re excited to see you in our stores or maybe we will see you in South Korea?” said Ysabel Cruz, Senior Marketing Manager of Krispy Kreme.

Go to any Krispy Kreme stores nationwide to check out this OG Card Exclusive giveaway. Get your OG Card for only P195 in all Krispy Kreme stores or through delivery via now.krispykreme.com.ph, GrabFood, foodpanda, Pick.A.Roo and Groover. 

Unlock the Holiday Magic with these LEGO® Buckets

As the holiday season approaches, parents of toddlers and young kids have an exciting reason to light up their children's faces with joy. Beloved toy brand, the LEGO® Group, is inviting families to embark on a delightful journey with their LEGO sets.

With numerous learning options available for kids, the world-famous toy company doubles down on its engaging and enjoyable approach. Cris Opeña, Senior Brand Manager for Ban Kee Trading, the LEGO Group Philippines distributor, echoes this, sharing, "As we usher in the holiday season, the LEGO Group brings the gift of fun learning wrapped in colorful bricks. Our mission is to turn playtime into a magical journey where children can build, create, and discover the joy of learning while crafting their own holiday tales. After all, learning should be as fun as opening a present.”

In a time where screens often dominate children's attention, the LEGO Group reaffirms its commitment to hands-on, creative learning. LEGO playsets offer an opportunity to break away from screens and make holiday memories that will last a lifetime. These inspire kids to build, design, and tell their own unique holiday stories through the enchantment of colorful bricks:

A Canvas for Creative Minds

Think of this set as a treasure chest of vibrant bricks, perfect for crafting personalized holiday scenes and decorations. It's a canvas for young builders to bring their unique holiday visions to life, making the season extra special.

Tiny Hands, Big Ideas

With this set, the possibilities are endless. As your child builds towering structures and imaginative holiday tales, they're also learning about spatial reasoning, problem-solving, and storytelling. It's a chance to nurture their budding engineering skills while crafting holiday memories together.

Nature-Inspired Holiday Magic

The oversized Duplo bricks are perfect for those tiny hands eager to join in the holiday crafting. Building simple holiday scenes with your toddler isn't just about constructing; it's an opportunity for early STEM learning and quality bonding time.

Bigger Bricks, Bolder Dreams

As your child grows, their creativity knows no bounds. With larger Duplo bricks, they can dive into collaborative play and imaginative storytelling. It's an excellent choice to create moments of bonding and shared excitement during the festive season.

Holiday Blooms, LEGO Style

This charming set introduces kids to nature and organic concepts while letting them enjoy the beauty of the outdoors during the festive season. It's a unique way to connect children with nature and add an educational touch to holiday celebrations. 

Embracing kids' love for fun-filled learning, this season rolls out a joyful treat for parents as well – the chance to save up to 20% discount on select LEGO sets. As a bonus, select Toy Kingdom stores are offering gifts with purchase (GWP) promotions. Buy eligible LEGO DUPLO or LEGO Classic sets and receive exclusive LEGO gifts, expanding your collection with unique items. These special offers are available until the end of the month, making it the perfect opportunity to introduce the gift of creativity and imagination to your little ones.

Whether it's constructing a miniature winter wonderland, crafting personalized holiday decorations, or weaving imaginative tales of holiday adventures, LEGO Classic Bucket sets are the ideal tools for holiday preparations. Mothers can now unwrap the true spirit of the season – one filled with laughter, learning, and boundless creativity, all shared with their cherished little ones.

To learn more about the LEGO Group, check out www.bankeebricks.ph or go to your nearest LEGO Certified Store (Alabang Town Center, BGC, TriNoma, The 30th, UP Town Center) now! 

Streamlining School Enrollment: A Hassle-Free Experience with PSA Certificates

Are you gearing up for your child's school enrollment? We understand that the process can be quite overwhelming, especially if it's your first time. However, thanks to the Philippine Statistics Authority (PSA), getting the required documents has never been easier. In this article, we'll talk about how simple it is to order PSA certificates, the speed of delivery, and the convenience it brings to parents during school enrollment.

Effortless Ordering and Swift Delivery

Ordering PSA certificates has become a breeze, thanks to their user-friendly website (https://psa.gov.ph/birth-certificate). Whether you need a birth certificate, marriage certificate, or any other vital document, the process is straightforward. You'll find clear instructions and easy-to-fill forms, making the whole ordering experience hassle-free.

One of the standout aspects of ordering through the PSA is the speed of delivery. In most cases, you can expect to receive your requested certificates in less than a week. This quick turnaround time is a game-changer, especially for parents who are juggling numerous responsibilities while preparing for their child's enrollment.

Simple Pickups with a Valid ID

When it comes to picking up your PSA certificates, simplicity is key. All you need is a valid ID with the same name as the one on the certificate. This streamlined process eliminates the need for extensive documentation or complex verification procedures. It's a sigh of relief for parents who are already dealing with a mountain of paperwork during school enrollment.

The Convenience Factor

The convenience offered by PSA's certificate services extends beyond the ordering process. It directly contributes to making school enrollment smoother for parents. Here are some ways in which PSA certificates save you time and effort:

Online Ordering: With the option to order certificates online, you can avoid long lines and time-consuming trips to government offices. This means more time to prepare for school enrollment and less stress for parents.

Home Delivery: PSA offers home delivery services, ensuring your certificates reach your doorstep promptly. This service is a godsend for busy parents who can't spare the time to pick up documents in person.

Accuracy and Reliability: PSA certificates are known for their accuracy and reliability, reducing the risk of enrollment hiccups due to incorrect or missing documentation. This reliability translates to a smoother enrollment process for your child.

In conclusion, if you're a parent gearing up for your child's school enrollment, PSA certificates are your trusted ally. Ordering is a breeze, and you'll receive your documents quickly. The simplicity of the pickup process and the overall convenience offered by PSA certificates can save you valuable time and reduce the stress associated with school enrollment.

For more valuable information on school enrollment and the necessary documentary requirements, check out these helpful blog links from PSA:

From Kindergarten to Confidence: A First-time Parents’ Guide to Enrolling their Child in School

Preparing Ahead for Your Child's School Enrollment: The Ultimate Guide

Make the most of these resources and PSA's efficient services to ensure a smooth and hassle-free school enrollment process for your child. Remember, your child's education journey starts with the right documentation and PSA certificates have you covered. 

Sneak Peek into the Amenities of Lanson Place Mall of Asia

With its commitment to bringing the heart of Manila into its four walls, Lanson Place Mall of Asia introduces thoughtfully designed living areas that capture a panoramic view of the city, complemented by five dining venues with distinct gastronomical offerings.

In CYAN Modern Kitchen, an interactive open kitchen and Lanson's main restaurant, both Buffet and A La Carte menus pay homage to Filipino delicacies. Guests are invited to try the classic Eggs Benedict, which utilizes Malabar Spinach or alugbati and coconut aminos from local farms instead of imported spinach and balsamic glaze. This adds not only a local touch to a classic dish but also helps support agricultural suppliers in the area.

Cyan holds a contemporary design with its floor-to-ceiling windows that invoke a flexible space catering to leisure and corporate gatherings. At the main dining hall, diners have front-row seats to the magnificent sunset Manila Bay is best known for. Meanwhile, its private room holds a view of the MOA Eye and even Mount Samat on a clear day.

“The interior design of Lanson Place Manila's restaurants draws inspiration from various sources. The wide spaces mimic the surrounding scenic views such as Manila Bay, the city skyline, and the courtyard resulting in charming dining spaces that set them apart from other options in the area. For our menu, we curated it with meticulous attention to the Filipino market. 75% of the menu was thoughtfully crafted to cater to a diverse clientele. Each restaurant presents an array of international cuisines, encompassing not only Filipino favorites but also an enticing variety of Indian and Spanish-influenced dishes. As a Hong Kong brand, we further delight our patrons with menus influenced by the vibrant culinary scene of the Asia-Pacific,” said Lanson Place Mall of Asia Executive Chef Kristine Oro.

Lanson Place Mall of Asia takes extra steps to advocate sustainability without compromising its commitment to quality. One example is how they will grow their herb and citrus garden for dishes and beverages. They ensure the quality of their produce while, at the same time, lessen their carbon footprint.

Chef Kristine Oro states, “Lanson’s commitment to sustainability can be seen through the support of the local community’s farmers and suppliers whose products are at par with international standards. We also aim to minimize imported ingredients by replacing them with local alternatives to enhance the flavor of their dishes.”

Guests can sample the home-grown herb flavors at the Madeleine High Tea, a cozy high tea lounge that offers tiered high tea menus with tea selections from Agusan del Norte served as traditional and cocktail teas. It also provides a vibrant and inviting space for groups of friends or families to enjoy pastries-to-go and a delectable signature high tea, fostering bonding moments. Madeleine High Tea is an ideal venue for premium and intimate events such as launches or art exhibits.

Guests can have a sip of perfectly brewed coffee made with premium beans sourced from both local and international growers at the BLK12 Café|Bar. This versatile café stands as a cozy lounge in the morning and transforms into an upbeat and stylish wine bar at night, offering a lifestyle choice to relax and unplug.

For business travelers, Bytes, a grab-and-go counter, offers freshly prepared meals for busybodies. Nestled in the courtyard, it is the perfect place to grab a healthy meal and a quick breather before a busy day begins.

“At Bytes, we prioritize healthy snacks made mostly from local ingredients that are vegan, vegetarian, gluten-free, and keto-friendly. Packaging materials used are made with biodegradable materials as well,” Chef Kristine Oro said.

On the other hand, the Edge Pool Bar is made for a day of lounging and relaxing. It has a 180-degree scenic view of Manila Bay and the Metro’s skyline. Guests will be able to unwind and enjoy the scenery while taking a dip in the infinity pool.

Lanson Place Mall of Asia’s dining options are made to fit any occasion. The hotel's banquet and meeting areas provide a versatile co-working space for casual discussions or a spacious venue for grand celebrations. Well-sized meeting rooms promote an efficient work environment, ideal for hosting conferences and gatherings of any scale. It also ensures accessible and well-appointed meeting facilities for various business events with ample daylight seeping through its floor-to-ceiling windows and easy access to the courtyard for break-out sessions.

For long-staying guests, the Residents’ Lounge provides a calming space to lounge and offers a tranquil environment for relaxation. It features a nature-inspired color scheme and window seating that provides a view of the Galleon.

After a day in the premiere Residents’ Lounge, guests can head to the gym and wellness facilities of the property. The well-equipped gym and spacious yoga studio can accommodate the fitness requirements of both short-staying and long-staying guests. Set on the top floor of the building, it is a perfectly scenic place to hold special classes and lifestyle activities.

Experience the comfortable living, artful design, and architectural marvels of Lanson Place Mall of Asia while the Early Bird Offers still stand. Guests who book their stay early can enjoy the best available rates. 

Philippine Airlines (PAL) Partners with Expedia Group to Launch All-in-One Travel Website, PAL Holidays

Philippine Airlines (PAL), the national flag carrier of the Philippines, has launched PAL Holidays powered by Expedia Group, a one-stop travel website that offers travelers a seamless and comprehensive platform for all their travel needs. The new site is now live in the US, Canada, Australia, and Philippines. 

The new platform is powered by Expedia Group’s White Label Template technology and designed to help passengers effortlessly plan and book their entire journey—including PAL flights, hotels, transportation, and exciting travel activities, all in one convenient location.

"We are thrilled to introduce PAL Holidays, our new one-stop booking platform that simplifies and enhances the travel planning process for our passengers. By partnering with Expedia, we are confident that our customers will enjoy unparalleled access to a superior range of great offers for hotels, experiences, and transport that can go together with the Philippine Airlines flights that they book. PAL Holidays reflects our dedication to providing exceptional travel experiences, and we look forward to serving our customers in a more convenient and efficient way," said Bud Britanico, VP for Sales at Philippine Airlines. 

PAL Holidays marks a significant milestone in the airline's commitment to enhancing the travel experience of its valued customers. With Expedia Group's long-standing reputation as a reliable and trusted travel platform, travelers can be assured that PAL Holidays will deliver exceptional service and value:

Access to Hotel Accommodations Worldwide

PAL Holidays provides travelers with access to over 900,000 properties across the globe, enabled by the collaboration with renowned global travel platform, Expedia Group. The vast selection of accommodations, from budget-friendly options to luxurious resorts, ensures that there is something for every traveler's preference and budget.

All-in-One Booking

PAL Holidays allows travelers to access a wide array of services in one transaction, encompassing PAL flights, hotel accommodations, transportation, and travel activities. From the comfort of their homes or while on-the-go, travelers can effortlessly tailor their perfect itinerary.

Exclusive Promo Deals

PAL Holidays will feature exciting promotional deals and exclusive offers, making travel dreams even more attainable. With great discounts and carefully curated packages, travelers can explore more destinations and create unforgettable memories with their loved ones.

“We are thrilled to team up with Philippine Airlines for PAL Holidays. We share the same vision of transforming and easing the way travelers plan and book their journeys. With our combined expertise and service, we are excited to offer a seamless travel platform that will be of great help to travelers,” said Greg Schulze, Senior Vice President, Strategic Travel Partners at Expedia Group.

Travelers can experience the ease and convenience of PAL Holidays by visiting the website. Discover a new era of travel, where booking PAL flights, hotels, activities, and transportation needs is as simple as a few clicks! 

Bea Alonzo and Dennis Trillo find the right love at the wrong time in “Love Before Sunrise.”

Two of the country’s biggest and brightest stars — Bea Alonzo and Dennis Trillo — come together in an extraordinary story about lost love and missed chances in “Love Before Sunrise.” 

The romantic drama series is the latest collaboration between Philippine broadcast giant GMA Network and leading pan-regional over-the-top (OTT) video streaming service Viu. 

This also marks the reunion of Bea and Dennis. Joining them are Sparkle leading lady Andrea Torres and award-winning actor Sid Lucero. 

Streaming 48 hours in advance on Viu Philippines starting September 23, and premiering on September 25 on GMA Telebabad, “Love Before Sunrise” tells the story of ex-lovers, Atom (Dennis) and Stella (Bea). They separated after realizing they had found the right love at the wrong time. 

Years later, their paths cross again, and they regret losing each other after both ended up in unhappy marriages. Things become more complicated as they give in to their rekindled feelings and choose to continue their love at a forbidden time. 

Adding more color to the story are Sparkle stars Sef Cadayona, Rodjun Cruz, Vaness del Moral, Vince Maristela, and Cheska Fausto. 

The “Love Before Sunrise” cast also includes some of the country’s most respected artists in film and television: Tetchie Agbayani, Ricky Davao, Isay Alvarez, Nadia Montenegro, and Matet de Leon. 

This exceptional drama is produced by the award-winning GMA Entertainment Group headed by Senior Vice President Lilybeth G. Rasonable, Vice President for Drama Cheryl Ching-Sy, Assistant Vice President for Drama Helen Rose S. Sese, and Executive Producer Michele R. Borja. 

The highly-talented creative team behind “Love Before Sunrise” comprises Creative Director Aloy Adlawan, Creative Development Consultant Ricky Lee, Creative Consultant Agnes Uligan-Gagelonia, Head Writer and Concept Creator Denoy Navarro-Punio. 

The highly-anticipated series is directed by Mark Sicat Dela Cruz, together with Associate Director Carlo Cannu. 

Don’t miss “Love Before Sunrise” beginning September 25 on GMA Telebabad, Mondays to Fridays at 8:50 p.m. Global Pinoys can also catch the program via GMA Pinoy TV. Viewers may catch the advanced episodes of “Love Before Sunrise” 48 hours ahead on Viu Philippines from Saturdays to Wednesdays beginning September 23. 

The Viu app is available on App Store, Google Play, select Smart TVs, and on the web at www.viu.com.  

A Three-Day Journey through the Edamama Family Expo and Your Guide to an Extended Shopping Spree!

The bustling streets of Pasay City, Philippines, came alive as families from all corners of the city gathered for a weekend of fun, learning, and unbeatable deals at the edamama Family Expo 2023. This highly-anticipated event marked a splendid beginning to the upcoming gift-giving months. From exclusive sales to insightful parenting talks, here's a glimpse of everything that unfolded during the three-day festivity and how you can kickstart your gift-shopping experience.

The edamama Family Expo 2023 kicked off with a bang, offering shoppers a chance to snag exclusive deals with discounts soaring up to a whopping 90% off from over 250 beloved mama, baby, kid, and household brands.

"At the core of our mission is ensuring that parenthood becomes an enjoyable and easy journey for everyone. As a parent, I understand the difficulties of finding trustworthy products for our children. Edamama is fully committed to address this challenge, and we are resolute in fulfilling this commitment. The edamama Family Expo 2023 is our way to connect with our community and we want to thank our valued merchants, partners, including doctors and parenting experts, who generously shared their knowledge to enrich the journey of parenthood and to make it truly extraordinary." Bela Gupta, CEO of edamama, said.

In keeping with its mission of making parenting easy, edamama did not stop at offering incredible shopping deals. The expo also saw expert speakers delve into various aspects of parenting, making it a holistic experience for attendees.

Dr. Anna Celina Valenzuela, a Doctor of Medicine from the University of the Philippines College of Medicine, took the stage to discuss high-risk pregnancies and offer invaluable guidance for soon-to-be moms and dads on ensuring safe deliveries and Chef Pibo, currently the corporate chef of Focus Global shared a culinary perspective with practical tips and tricks on how parents can prepare quick and healthy snacks for their children

Attendees had the opportunity to personally interact with mama celebrities, including edamama’s mombassador Iza Calzado, host Bianca Gonzalez, and content creators Vien Ilagan and Ciara Magallanes aka Mommy Diaries.

The edamama Family Expo 2023 left a trail of delighted families, loaded with shopping bags full of bargains and hearts filled with newfound knowledge about parenting. The event showcased the true essence of edamama - not just an online-to-offline shopping platform, but a community that understands the needs and challenges of modern parenting.

If you were not able to make it to this year's Family Expo, don't worry. There's still a chance to enjoy fantastic deals during edamama's after-party sale, which will be held from Sept. 22 to 24 with discounts that are too good to miss. Additionally, you may visit edamama's physical stores located in Glorietta, SM Southmall, and the newly opened Robinsons Magnolia for an in-person shopping experience.

The edamama Family Expo 2023 truly gave everyone a headstart on their gift-giving journey. With unbeatable deals, expert insights on parenting, and the chance to meet mama celebrities, it was truly a weekend to remember. 

Keep an eye out for future edamama events, and in the meantime, start your gift-shopping experience early. Thanks to edamama, parenthood just got a little easier, and gift-giving a whole lot more exciting!

Check out edamama’s other unique offerings for millennial parents such as Subscribe & Save, the country’s premier subscription service, and online Gift Registry, for meaningful gifting for your milestone occasions and special events.

Get the latest updates, promos, and discounts from edamama by following their official channels on: Tiktok, Instagram, Facebook, Youtube, LinkedIn, and their website. 

Download the edamama app on the PlayStore, App Store, and Huawei App Gallery.

For press queries about the article, you may email questions to press@edamama.ph

Effective Sensitive Skin Routine in just Two Steps with Aveeno

 One of the main skin issues that Filipinos worry about is having sensitive skin. Living with it can be incredibly challenging to manage with the occasional skin irritation, flare ups, itching, dryness, burning, and redness. It can affect one’s quality of life as the effects of having sensitive skin can manifest physically, emotionally, and psychologically—which is why it is best to invest in a routine that is efficient, simple, and yet powerful enough to manage one’s sensitive skin.

Navigating through one’s sensitive skin journey can be a very daunting task. Most often, sensitive skin sufferers go through several trials and errors with the products they use, just to keep their sensitive skin at bay. And when it comes to these products it is important to consider its ingredients and whether it provides healing properties to the skin—like oats, for example.

Oat is one of nature’s most restorative ingredients. Not only does it bring moisture to the skin’s surface layers, but it also helps in soothing skin irritation thanks to its natural properties; providing skin solutions to keep your skin healthy and feel instant relief from irritants. Research shows that incorporating oats in skincare products greatly improves the health and appearance of one’s skin—and can even go as far as treating skin conditions such as dry, itchy, sensitive skin.

Dr. Clarisse Mendoza, a board-certified dermatologist, explained, “Having sensitive skin means that your skin is prone to allergies or irritation from various harmful things in the environment. The best way to prevent this from happening is by applying good kinds of moisturizers or lotions that will protect your skin throughout the day. Oat-based moisturizers have the benefit of improving the skin barrier function and have anti-inflammatory properties that can help relieve the itchiness of dry and itchy skin. This way, we can rest assured that your skin is kept healthy and well hydrated.”

Today, skin sufferers do not need to worry! Introducing Aveeno Skin Relief Body Wash and Lotion, Aveeno’s two-step solution that is powered with oats to effectively manage sensitive skin. Both are formulated with Triple Oat Complex, Aveeno Skin Relief Body Wash and Moisturizing Lotion will help you soothe dry, itchy, sensitive skin.

Sensitive skin sufferers can attest to the power and effectiveness of the two-step solution with content creator, eczema sufferer, and long-time Aveeno user, Enzo Villacorta, who shared, “Living with eczema has been my skin’s biggest challenge over the past few years. It came to a point when my skin was so sensitive and itchy, that it was even hard to go to sleep. After trying different brands of body care, Aveeno’s Skin Relief Body Wash and Body Lotion made the biggest impact. Using both on a daily basis makes me feel so at ease, because of how gentle and effective it is on my body. Genuinely, Aveeno’s two-step Skin Relief Regimen is an investment towards healthier skin.”

The two-step solution is known to be gentle on sensitive skin as it includes one of nature’s most restorative ingredients, oats. Included in the two-step regimen, the Triple Oat Complex is composed of Oat Oil that boosts ceramide production for a stronger skin barrier, Oat Extract that contains avenanthramides with potent antioxidant, and Oat Flour that moisturizes the skin.

Combining both the Skin Relief Body Wash and the Moisturizing Lotion to your sensitive skin routine poses many benefits, such as relief and comfort to one’s skin; and apart from your skin feeling extra moisturized and smooth upon using, the skin barrier is strengthened, protected, more nourished, and more soothed with the help of Aveeno’s Triple Oat Complex formula—therefore providing an easy, more efficient way to manage sensitive skin.

To start, use Aveeno Skin Relief Body Wash, a fragrance-free body wash that replenishes moisture for softer, smoother, healthier-looking skin even after you rinse. Right after, lock in the moisture with Aveeno Skin Relief Moisturizing Lotion. This product has a rich, creamy texture. The clinical benefits of Aveeno Oat in dry skin have been demonstrated through extensive research across diverse skin conditions and populations. This fragrance-free lotion is clinically proven to soothe itchy, dry, sensitive skin in as fast as 60 seconds. 

Aveeno senior brand manager, Ira Santos, shared, “Using both Aveeno Skin Relief Body Wash and Moisturizing Lotion is a powerful combination and solution to help manage sensitive skin. With Aveeno’s two-step solution, it not only cleanses but also protects the skin. Complement your moisturizing routine with Aveeno Skin Relief Body Wash that gently cleanses and moisturizes to help soothe itchy, dry sensitive skin, and finish off with Aveeno Skin Relief Lotion after every wash to nourish and restore essential moisture, so your skin feels softer and healthier. This two-step solution is a game changer when it comes to your sensitive skin routine!”

With Aveeno’s Two-Step Solution, experiencing ultimate skin relief will be easier to achieve. Get the Aveeno Skin Relief Body Wash and the Skin Relief Moisturizing Lotion in Watsons and in their official company stores via Shopee and Lazada, or you can shop here: https://bit.ly/AveenoTwoStepRegimen. 

For more information about Aveeno and their products, visit their website at https://www.aveeno.com.ph/ and follow them on Instagram and TikTok at @aveenoph! 

Transforming Kid’s Lives: Basics and Organic’s Mission to Lifestyle Revolution

Johann Patrick Castillo is a co-founder and incorporator of Basics and Organic. He began his journey of consuming organic products due to his own health concerns along with his 2 children, especially his first born is diagnosed with autism.

Johann Patrick Castillo began doing his research on how to handle a child with special needs. He found out that if a special child consumes all-natural or organic food ingredients hyperactive behavior eventually changes. He discovered that if his child consumes conventional food ingredients his son becomes too active and irritated. However, when he started shifting to organic or all-natural cooked food his son changed his behavior. 

Since then, Johann Patrick Castillo with best efforts searched for authentic organic products. However, the difficulty began since most ingredients are not readily available and majority are commercially manufactured. 

Johann Patrick Castillo began his journey from place-to-place same reason why he directed himself to co-create and conceptualize Basics and Organic.

Johann Patrick Castillo desired not to only limit his family's needs but also to reach other families similar to his son's special needs co-creating products through Basics and Organic. 

Johann Patrick Castillo hoped that in the future he too can be able to help other families with special needs and bring Basics and Organic products to their tables. 

Johann Patrick Castillo is currently the ICT Director of Basics and Organic. He Graduated with a degree in Computer Science majoring in Information Technology at Far Eastern University Manila City. He worked overseas for the past 15 years returned to Manila and worked full-time to co-create food ingredients that cater to the needs of special children. 

Johann Patrick Castillo envisioned reaching more families and encouraging people to TRANSFORM THEIR CHILDREN'S LIFESTYLE. He also wanted to encourage more families to shift from conventional to organic or all-natural food products. 

Johan Patrick Castillo specifically wanted to touch each and every Filipino's heart and soul which he found beneficial to other children with special needs through Basics and Organic.  

Big Bad Wolf Celebrates the Joy of Reading with Cebuanos

Bringing over 2 million brand new books each year, Big Bad Wolf Book Sale has made literature more accessible to Filipinos by offering huge discounts of up to 95% off.  Best of all, entrance to the Book Sale is absolutely FREE! The sale will feature new and exclusive releases only available in Cebu from September 15 until October 1, 2023 from 10 AM to 10 PM, at SM Seaside City Cebu, Lower Ground level, Cube Wing.

Big Bad Wolf Books sources only the best quality, brand-new books from publishing houses in the United Kingdom and the United States. At the heart of the event is Big Bad Wolf’s CSR initiative, the Red Readerhood program which aims to empower underprivileged youth by donating books to deserving communities and schools. 

This time around, they chose Gawad Kalinga and The Sister School of Mary - Boystown in Minglanilla, Cebu as the beneficiaries of this CSR program. Big Bad Wolf Books will pledge 1,000 books which will go towards the GK Traveling Maleta Library, a program by Gawad Kalinga that, similar to Big Bad Wolf Books’ mission, aims to provide literary works and promote reading to less fortunate communities by lending a suitcase full of books for 1 month before transferring it to another community who needs it. 

“At Big Bad Wolf, we’ve always believed that books have the power to transform lives, open doors to opportunity, and spark imagination. It’s not just about selling books; it’s about making a lasting impact in the communities we touch. Our partnership with Gawad Kalinga aligns perfectly with our vision of using literature as a force for good. Gawad Kalinga’s commitment to uplifting underprivileged communities resonates deeply with us. Through our partnerships, we have the privilege of contributing to the communities that support us. This time, we also want to extend this noble mission by providing books to The Sister School of Mary – Boystown. This gesture is not just about giving them access to books; it’s about providing the tools for knowledge, personal growth, and hope,” said Andrew Yap, co-founder of Big Bad Wolf Books. 

In a world where access to education is key, Big Bad Wolf Books recognizes the pivotal role books play in shaping young minds. Guests can support the Red Readerhood program by purchasing books for donation at the Red Readerhood counter during the three-week-long Big Bad Wolf Book Sale in Cebu 2023.

‘UNBELIEVABLE’ Retail Experience

For its run in Cebu, the Big Bad Wolf Book Sale will feature ‘UNBELIEVABLE’ discounts as low as P20, allowing visitors to stock up on an extensive range of genres without breaking the bank. 

“The Big Bad Wolf Book Sale Cebu 2023 carries titles and genres exclusively for Cebuanos who wish to visit the book sale. Brand new books that are of best quality from publishing houses in the United Kingdom and the United States await book enthusiasts. We can’t wait for Cebu to see the biggest and the baddest Big Bad Wolf Book Sale yet,” said Carol Chuaying, Big Bad Wolf Books’ Philippine partner.

To enjoy the bigger, badder, and better book sale, visitors must scan and register the provided QR code to gain full access to the book sale and its exclusive deals and offers.

"This is the first time we are holding the Big Bad Wolf Book Sale inside an SM mall—and the SM Seaside City Mall at that. We are grateful to SM Malls that they have provided the perfect setting for this literary extravaganza. Truly, it captures the essence of Cebu and the fun that is Big Bad Wolf Book Sale,“ Carol Chuaying said.

Official Bank Partnership with Metrobank

To further enhance the readers’ experience, Big Bad Wolf Books is also proud to announce the return of Metropolitan Bank & Trust Co. (Metrobank) as its official bank partner. Visitors can expect special offers and discounts when using their Metrobank credit and debit cards during the event, making it even more rewarding to explore the vast collection of books: 

Early VIP Access - Metrobank credit and debit cardholders get first dibs on books as we open the doors for you on September 14 from 12 NN, a day before everyone gets to rush into the book sale! 

0% installment – For a minimum purchase of P3,000, Metrobank credit cardholders can avail of 0% installment for 3 months.

Metrobank Exclusive Payment Lanes – Metrobank card holders can enjoy dedicated payment lanes during the Sale 

If you don’t have a Metrobank credit card yet, apply for one at the special booth located at the event or visit https://apply.metrobank.com.ph/creditcard before the Sale to enjoy the exclusive Metrobank benefits. Qualified applicants can get either NO Annual fee for life or up to 100k reward points for select cards and amounts of accumulated spend. 

With bigger, badder, and better prices, exclusive titles, and an enchanting atmosphere, Big Bad Wolf Book Sale Cebu 2023 promises to be the ultimate destination for book enthusiasts and families alike. 

20 years of the Great Life: Personal Collection Looks Back on Milestones, Purpose, and Award-Winning Projects

Twenty years of impactful business, thousands and thousands of lives changed for the better, and Filipinos became more aware of mindful consumerism. Personal Collection Direct Selling, Inc. (PC) is celebrating 20 years of its Great Life Movement this year—a milestone marked by building a sustainable future for Filipinos and the environment.

PC’s direct selling model for the past two decades has enabled its sellers—mostly women—to become entrepreneurs on the side or full-time. In a society where responsibility for the family’s well-being is placed squarely on women’s shoulders, PC has given them the opportunity to live a more comfortable life or to make ends meet as the cost of living continues to rise disproportionately to wages.

In the latest SWS survey, 45% of respondents rated themselves as poor, 33% as borderline poor, and only 22% as not poor. The numbers are staggering—and reflect how hard life has become for many Filipinos.

Even so, they haven’t lost hope for their future—or a realistic view of it. According to NEDA, the majority of Filipinos aspire to a “simple and comfortable life” (79%). Only 3% want the life of the rich, and 16.9% want an affluent life. But a more revealing finding is that Filipinos want to become entrepreneurs, but think they lack the capital to start a business.

With Personal Collection, dealers have become entrepreneurs without shelling out capital. It’s a business opportunity that’s open to all, a viable path to financial freedom that’s easy to start and flexible to fit into one’s current lifestyle and work. With PC, they can supplement their income and, for those who have focused all their efforts on selling, lead thriving teams of PC direct sellers.

This is the dream of every hardworking Pinoy who wants to start a business. With PC’s transformative power, dealers who join its direct selling community undergo training and mentorship and gain valuable life skills in sales and entrepreneurship that go beyond the products.

Award-winning sustainable practices

Hand in hand with Personal Collection’s Great Life Movement is its Green Life Movement. The sustainable future that PC is building extends to the environment as it takes part in the circular economy with its manufacturing practices and programs.

Personal Collection is the first Filipino-owned company to transition from recyclable packaging to biodegradable packaging (it converted 83% of its packaging to biodegradable in a span of less than two years). While many local companies view sustainable practices as purely CSR initiatives, Personal Collection has adopted this as its manufacturing model and has been recognized with awards for its sustainability program over the last two years.

Through its #GreenLifeGreatLife campaign, Personal Collection earned recognitions from prestigious award-giving bodies: the 58th Anvil Awards (Anvil Award for Specialized PR Program: Advocacy Campaign), Asia Pacific Tambuli Awards 2023 (Gold Award for Leaders for Sustainability and Corporate Purpose), Asia Pacific Stevie Awards 2023 (Award for Innovation in Community Relations or Public Service Communications), Asia CEO Awards 2022 (Circle of Excellence Award for CSR Company of the Year), and Marketing Excellence Awards 2022 (Recognition for Excellence in Corporate Social Responsibility).

To kick off its 20th-anniversary celebrations, Personal Collection led 20 simultaneous nationwide cleanups, from La Trinidad, Benguet to Davao City, where volunteer PC dealers, and employees, and their friends collected 5 tons of trash from coastlines and estuaries. In the past 17 months, the company also led the planting of 172,437 mangroves and 65,400 trees in various parts of the country. Since the start of the company’s #GreenLifeGreatLife movement last June 2021, the company has cleaned up more than 19 tons of trash from coastlines and has planted 237,437 mangrove and tree seedlings. The latter has offset 5.69M kilograms of C02 from the environment (carbon offsetting formula from https://www.encon.eu/).

From humble beginnings to continuing success

Like many of its direct sellers, Personal Collection started with humble beginnings and a dream. When it was founded in 2003, it had only one product, the Tuff Toilet Bowl Cleanser, and eight dealers. Twenty years later, PC has hundreds of products in its magalogue and hundreds of thousands of dealers nationwide.

PC’s path to success was not without obstacles. Seven years after it was founded its first office warehouse in Quezon City was engulfed by a fire in 2010. PC rose from the ashes and, today, it has expanded to almost 600 branches nationwide.

PC’s success and the numerous success stories of its dealers are repeated every day. All this is anchored on great products. In the last 20 years, the company has expanded from offering only homecare products to personal care, baby care, men’s care, health care, fragrances, intimate apparel, and homeware. By industry standards, the products are considered best-in-class based on laboratory tests.

Today, PC’s bestsellers include Tuff Toilet Bowl Cleanser—a favorite of many homemakers for the past two decades, sof & mmmmm Concentrated Fabric Conditioner, Tuff Powder Laundry Detergent, and Alert Optimum Fluoride Toothpaste.

PC’s dream of bringing the Great Life to every family reached Malaysia when it opened its first global headquarters in Selangor last March 2023. Malaysian entrepreneurs now have the opportunity to start their path to financial freedom like their Filipino counterparts.

As Personal Collection celebrates 20 years of making great products, it renews its commitment to give Filipinos more life-changing opportunities and achieve personal success.

Like its hundreds of thousands of dealers, you too can maximize your earning potential as a Personal Collection dealer. Visit https://register.pcdsi.ph/?campaign_id=1175 to register and take that first step toward the Great Life. Learn more about Personal Collection at https://www.personalcollection.com.ph. 

COCA-COLA Philippines Launches New 100% rPET Bottles

Coca-Cola Philippines is taking another meaningful step toward a circular economy for plastic packaging by introducing more bottles made from 100% recycled PET plastic (rPET), excluding caps and labels. The rPET packaging is now available for Coca-Cola Original in 190ml and 390ml and Wilkins Pure in 500ml, in addition to Sprite 500ml, which was introduced in 2019. 

Coca-Cola has launched at least one brand in bottles made from 100% rPET in more than 40 countries around the world such as Indonesia, Myanmar, and Vietnam. Coca-Cola’s rPET bottles maintain high-quality standards that consumers expect from the company and comply with local regulations as well as The Coca-Cola Company’s strict global standards for food-grade rPET packaging.  

Coca-Cola Philippines has also established over 2,800 recycling drop-off points across the country, making it more convenient for consumers to return their empty bottles. The initiative encourages consumers to join recycling efforts, helps small store owners grow their businesses, and helps prevent plastic waste from ending up where it is not supposed to be. 

Additionally, the company's collaboration with Plastic Bank Philippines has led to the activation of 38 recyclable waste collection branches in Cavite and Laguna. Since 2021, the partnership resulted in the collection of 546,000 kilograms of post-consumer bottles for recycling while also enhancing the livelihood of informal waste sector workers. 

“Coca-Cola recognizes that the plastic waste problem in the Philippines is both urgent and complex. Therefore, it will take a collaborative effort to solve this issue. In line with our commitment to helping build a circular economy in the country, we are working to offer innovative packaging design, expand collection and recycling programs, and forge strategic alliances with stakeholders—including government agencies, industry partners, and local organizations,” Coca-Cola Philippines President Tony del Rosario said.  

“We will also use our brand power to engage consumers in collection and recycling initiatives and build awareness that used plastic bottles can have many lives,” he added.  

Coca-Cola Philippines is working to further increase the amount of recycled content used in its plastic packaging by building a sustainable pipeline of high-quality recycled material. Its bottling partner, Coca-Cola Beverages Philippines, Inc. (CCBPI), established PETValue Philippines through a joint venture with Indorama Ventures, a global leader in green technology and packaging solutions. This pioneering bottle-to-bottle recycling facility started operations in October last year and is expected to recycle 2 billion pieces of collected post-consumer PET plastic bottles per year.  

These initiatives are aligned with The Coca-Cola Company’s ambitious sustainable packaging strategy, where it aims to make 100% of its packaging recyclable globally by 2025, use at least 50% recycled plastic in its packaging by 2030, collect and recycle the equivalent of every can and bottle it sells by 2030, and bring people together to support a healthy, debris-free environment.  

CCBPI proudly shared its growing plastic bottle collection network through the strong support of its partners— “Tapon to Ipon: Basta Klaro, Panalo!” has already reached 170 cities and municipalities and is growing. CCBPI has inked partnerships with more local government units, including the Province of Iloilo, Davao del Sur, and Camiguin for large-scale collection. 

“At CCBPI, we always say that we are only as strong as the communities we serve. Everything we do builds on our promise to create a more sustainable future for Filipinos,” shared Gareth McGeown, President and CEO of Coca-Cola Beverages Philippines Inc. “We always strive to set higher standards for the industry, but more importantly for ourselves—because we know we need to do more, and you have our commitment that we will do more. We are thankful for the support of our partners in helping give our bottles many more lives." 

MAY IKABOBOTE PA: A NEW CONSUMER ENGAGEMENT INITIATIVE  

On top of the announcement of the new Coca-Cola Original and Wilkins Pure 100% rPET bottles, the company has launched “May Ikabobote Pa”, its new consumer engagement initiative to inform and engage consumers about the actions they can take to recycle their empty plastic bottles. 

May Ikabobote Pa will be brought to life through the following activities, which are also intended to inspire action from consumers and like-minded organizations:  

New rPET labels: Coca-Cola and Wilkins Pure bottles made from 100% food-grade rPET, excluding caps and labels, now have a call to action “Recycle Me Again” message on their labels. A QR code that will lead to information about the company’s recycling program is also included on each label.  

Enhanced consumer recycling experiences: Engaging activities on recycling will be featured at Coca-Cola’s on-ground events.  

Digital-led communications for consumers: Coca-Cola Philippines will partner with groups and community leaders to co-create educational content for a wider audience and advocate for sustainable practices.  

Partnership with 7-Eleven and Shell: The company is partnering with 7-Eleven stores and Shell stations to create programs that make recycling more convenient and rewarding for consumers.  

These activities are meant to bring people together and remind consumers about the importance of recycling their empty plastic bottles because #MayIkabobotePa (Bottles Can Have Many Lives).  

TAPON TO REBORN: COCA-COLA PHILIPPINES EMPLOYEE ENGAGEMENT PROGRAM 

In line with Coca-Cola’s global commitment to sustainability, Coca-Cola Philippines has launched an employee engagement program, “Tapon to Reborn”, to encourage and enable its employees nationwide to become active participants in helping address the plastic waste problem in the country.   

“Tapon to Reborn” encourages employees to collect, segregate, and bring their empty PET bottles, cans, and beverage cartons to the office for recycling. The bottles are then sent to partner recycling facilities, including the CCBPI-supported PETValue PET bottle recycling plant, where they can become new bottles.   

The initiative aims to collect and sell 500 kilograms of PET bottles and cans. The proceeds of the collection will be used to support reforestation efforts in the Lagadlarin Mangrove Forest and Sierra Madre Forest.  

For more information on the sustainability initiatives of Coca-Cola Philippines, visit the Coca-Cola Sustainability Hub at coca-cola.com/ph/en/brands/coca-cola/sustainability or follow the company’s social media channels: @CocaColaPhilippines on Facebook and @cocacolaph on Twitter and Instagram  

The Story of 'Handog': A Journey of Self-Discovery Through Giving and Love

"Handog" is not just a musical; it's a heartfelt exploration of the human soul, a narrative that unravels the complexities of life, love, sacrifice, and redemption through the lens of giving. 

This extraordinary production, proudly presented by J&A Productions, is produced by a remarkable team, including BNI Eagles members Carol Rufino, Loubelie Gardiola, JC Lumba, and Erwin Reyes. Together, they have crafted a story that will touch your heart and soul.

At its core, "Handog" revolves around the lives of eight captivating characters: Gary, Paul, Amanda, Uncle Ped, Chel, Mike, Robert, and Lizette. Each character embodies a facet of the human experience, and their interconnected journeys reflect universal themes of loss, sacrifice, and redemption. As the narrative unfolds, we bear witness to their individual struggles and victories, all underpinned by the transformative power of generosity and affection.

This musical affair isn't just about entertainment; it's about making a difference in the world. A portion of the proceeds from "Handog" will go to the BNI Foundation's Business Voices, a noble cause that adds depth and purpose to this grand event. In a world that often focuses on individualism, "Handog" reminds us of the profound impact we can have when we come together to support our communities.

Behind the scenes, a dedicated team of individuals comes together to bring "Handog" to life. The Executive Team, Artistic Team, Creative Team, and Events Team collaborate seamlessly, uniting the talents of BNI Eagles, cross-chapter BNI members, and an array of community builders. Their collective effort ensures that the message of "Handog" is conveyed with authenticity and passion.

The Artistic & Production Team 

The artistic team of "Handog the Musical" features Director Luisito T. Nario, CEO of LTN Events Incorporated and Producing Artistic Director of Lipa Actors Company, contributing his event planning and theater expertise. 

Barbie Dumlao, a visionary songwriter-composer at BND Creatives, brings narratives to life through meaningful lyrics and music, while Handog’s Playwright Jobelle Ramos, has successfully staged plays for the Lipa Actors Company, showcasing her theatrical work also as the playwright. Together, they form a dynamic artistic team enhancing the creative essence of "Handog the Musical.”

Also part of the musical are Orchestrator and Arranger Orly Dela Cruz, Choreographer PJ Rebullida, Lighting & Technical Director Joseph Matheu, Audio Director/Consultant Dino Dumlao, Production Designer Lawyn Cruz, and Charlotte Despuez as Stage Manager.

The Power Behind the Team 

The executive team of "Handog the Musical" is the brain child and led by April Villarta-Manuud, a seasoned professional with over 30 years of experience in sales, marketing, public relations, events and the editorial field, known for her diverse talents and extensive involvement in organizations like BNI and the Bayanihan Philippine National Folk Dance Company. She is also the Sales & Marketing Director of Contract Design & Systems Furniture Specialist, Inc. 

As Handog Musical Play’s Over-All Project Director and Creative Team's Managing Director and Editor-in-Chief, April's passion for theater and her commitment to charitable initiatives make her a driving force behind the production. 

Alongside her is Leslie Torres Ledesma, the Project Deputy Head, and Editorial Admin Assistant, bringing her expertise in interior design, furniture, and active participation in CFIP and PIID, complemented by her significant role within BNI Eagles. Together, they form a dynamic duo dedicated to the success of "Handog the Musical."

The Producers 

The producers of "Handog the Musical" are a dedicated and diverse team with a wealth of experience and expertise in various fields. sole proprietor/General Manager Engr. Carol Rufino, an industry veteran with over two decades of experience in business operations, quality assurance, and ISO 9000 consultancy, is one of the four Producers of J&A Productions, bringing her extensive knowledge to production. 

Loubs Gardiola, an accomplished interior designer and Co-Owner/Vice-President of Lourel Development Corporation, specializes in green design and landscaping and adds her creative touch to the project. 

JC Lumba, a real estate expert and CEO of Expanse Realty, is well-versed in leisure projects and property investments, ensuring the production's success. 

Erwin Reyes, founder of IChoose Insurance, a modern insurance comparison website, contributes his innovative thinking and 30 years of insurance industry experience to the team. 

Together, they have poured their passion and dedication into bringing "Handog the Musical" to life, motivated by a desire to share their talents and creativity with the community. 

Their collective commitment to excellence and innovation is evident in their successful track records and leadership roles in various organizations, making "Handog the Musical" a labor of love, driven by their expertise and enthusiasm.

The grandeur of "Handog" is at The Metropolitan Theater, Manila on October 14, 2023 Saturday with shows at 3:00PM and 8:00PM, offering sponsors and supporters a chance to captivate an audience of thousands. 

Behind the curtain, J&A Productions, BNI Eagles, and other BNI cross chapters from other regions  work tirelessly to create this spectacle. Esteemed sponsors like C-Force Outsourcing, Lourel Development Corporation, Expanse Realty, and iChoose Insurance Agency have lent their support, making "Handog" possible. 

The play was also brought to fruition thanks to the generous sponsors including 1-Pentagon Credit and Lending Corporation, ALDumao Window Treatments, Joane Glass and Aluminum Supply, Real Estate Broker Eunice Estrada, AJSL Hardware and Elevators, Basta Manibela Gilbert Garcia,  Alveo Land Corporation, Lifevantage, Mc Queen Auto Repair and Services, Standard Insurance Co., Inc. , BNI National Events  Power Team or NEPT,  Zaheer Carpets, Michael Cacnio, and RV Studio. 

For those who wish to buy tickets and align with greatness through sponsorship, “Handog” offers a unique opportunity to be part of something extraordinary. 

Part of the proceeds of this grand musical affair will go to BNI Foundation's Business Voices.

Thank you for all the support of our blogger friends and media partners Manila Bulletin, Business Mirror, Manila Times, Manila Standard, The Philippine Star, MNL Today,  BroadwayWorld, Chiqchat Live DZME, AstigPh, Klik.Ph, Mommshie,  Claire Pajarillo,  Happening.ph, Negosentro,  BRU Digital TV,  World Executives Digest,  Bravo Filipino,  I-tech, it’s MysSpaceShow and wheninmanila.Com. 

Reach out to J&A Productions at 0917 627 5220  or their PR and Marketing partner, PMCM Events Management, at 0917 834 4978, and become a part of this memorable experience.