Monday, September 9, 2019

AUMA launches Stylng Firm to the Public

Even ordinary people deserve to look good.

This was the one statement that stuck with me during the launch of AUMA Styling Firm.

You can be wearing the most ordinary of clothing and style but once paired with the right accessory, color, belt, or shoes, any plain Jane can stand out from the crowd and this is something that AUMA wishes to achieve for the average Filipino.

What began as a clothing line in 2017, AUMA slowly evolved into a fashion styling firm—aptly named AUMA Fashion Styling Firm—that‘s passionate in helping people discover their best selves through a developed sense of personal style.

AUMA Fashion Styling Firm was born from a strong love for fashion, a keen eye for style, and a collaborative mindset. Its stylists and associates see style as an expression of one’s wants, desires, and self-image.

 “Auma is the combination of two people’s names who meant a lot to me. You can say, Auma came from love and it’s my passion and love for style and fashion that will always sustain it”, says Founder and Head Stylist, Mika Cabrera.

The young entrepreneur and fashion advocate started as a stylist under the mentorship of Metro Magazine’s Creative Director, Eldzs Mejia. Straight from fashion school, Mika delved straight into creating her own brand, empowered and determined to make a difference in the fashion community.

More than putting clothes on, AUMA strives to spread the message that the way we present ourselves to the world has an effect on our personal well-being. It wants to eliminate the stereotype of fashion being just a superficial expression of oneself. AUMA’s purpose is to carve out people’s authentic selves and that includes figuring out or enhancing their take on their own style and fashion.

AUMA recognizes that its client's personal style and styling needs are a journey in which they are meant to guide, edit, punctuate—and never dictate. AUMA Fashion Styling Firm is in the business of making fashion one less thing to worry about, developing confidence through well-selected and curated looks, and giving a wider group of people access to quality and premium styling without the hefty bill that often comes with it.

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Hi! Let's all try to add more positivity in this world and adhere to the saying, "if you don't have anything nice to say, keep silent."

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