Pru Life UK named Best Employer Brand for 2025 by Employer Branding Institute

Pru Life UK has once again been recognised with the esteemed Best Employer Brand award by the Employer Branding Institute, having previously won the same accolade in 2023, for exemplary leadership in talent development, innovation, and world-class employer branding.

This accolade affirms Pru Life UK’s continued commitment to fostering a purpose-led, people-centric workplace. “Being recognised again as a Best Employer Brand is a proud testament to the culture we’ve built – one driven by purpose, anchored in well-being, and fuelled by collaboration,” said Rashelle Cejo, Senior Vice President and Chief Human Resources Officer at Pru Life UK.

Central to the company’s people strategy is PRUHouse, its hybrid-friendly corporate headquarters in Bonifacio Global City. Designed to support flexibility, inclusivity, and productivity, PRUHouse features dedicated zones for learning, focus, collaboration, and community engagement. It reflects the company’s evolving approach to the future of work.

Pru Life UK’s hybrid work model, alongside initiatives such as structured wellness activities, and professional counselling through its Employee Assistance Programme, ensures a supportive and balanced work environment. Career development programmes via PRU Learning Academy and PRU Careers+ further empower employees to thrive and grow.

This latest recognition builds on the company’s growing list of accolades, including being named the Philippines’ Best Employer for 2025 by Statista. As of end of 2024, Pru Life UK ranked first in the country for total renewal premium income and new business annual premium equivalent, serving over two million Filipinos through its expansive network of close to 40,000 agents.

Pru Life UK remains resolute in its mission to be the most trusted partner and protector – for every life and every future.