Friday, November 8, 2019

Lazada 11.11: Bigger, Better, Bolder with Taylor Swift

Yes, you read that right!

Lazada has just brought down the house with their announcement that Taylor Swift will be in a simulcast at the Lazada Super Show.

Lazada is super proud to have Taylor Swift simulcast at their SuperShow! Tay Tay herself will be performing live at their sister brand TMALL Gala show. As she can’t be at 2 places at one time, Lazada will be simulcasting her performance at the Lazada SuperShow on November 10 at 11:59PM
Catch her right before the flood gate opens on their Biggest One Day Sale!

The highly-anticipated 11.11 sale of the year continues to make waves as Lazada continues to redefine the total shopping experience in the Philippines.

The country's # 1 eCommerce platform kicked-off its biggest one-day sale of the year, 11.11, with
local event The World of Lazada, teasing the first-ever live interactive countdown concert show in
the country. Lazada's 11.11 Super Show will be broadcast on ABS-CBN and live streamed on the
Lazada app, on November 10. This will mark the first time the show is being telecast on a national

With more than PHP 11 Million vouchers and 11 Million product offerings and massive deals and discounts, in-the-know savvy shoppers can look forward to only the best from each of their favorite product categories such as 'Women & Men's Fashion,' Health & Beauty,' Sports & Outdoors,' 'Toys, Babies and Kids,' 'Home & Living,' and 'Electronics Lazada's 11.11 provides brands and sellers more ways to reach consumers through new formats and channels. 

New in-app game LazCity Wonderland enables consumers to build and explore a virtual city of LazMall brands with special brand vouchers. Moreover, in-app facial recognition game Moji-Go will make it even more fun to win exciting vouchers when you play during 11.11 Users just need to match facial expressions to win coins that can be converted to vouchers. In introducing new games, consumers are promised an engaging shopping experience where redeeming rewards are easier than ever to achieve.

Participants were also able to take part in makeup GRWM (Get-Ready-With-ME) masterclass in which Lazada's AR Technology - Magic Mirror- was featured. This is a brand partnership with L'Oréal. 

In partnership with ABS-CBN, the Lazada 11.11 Super Show will be broadcast on TV and live-streamed on the app. The show will be hosted by the country's top stars, Vice Ganda, Billy
Crawford, Karylle and Mimiyuuh with performances from James Reid, Maja Salvador, Mayward
and many more. 

The show will also showcase Voucher Rain, a fun, interactive game where shoppers can slash their way to collect vouchers. Partner brands such as TRESemmé, Promil, Platinum Karaoke, Sun Life, and Hyundai will showcase even more surprise performances.

Hyundai will raffle off a brand-new Hyundai Reina, and shoppers can simply follow the Hyundai
store on Lazada and wait for the winner to be announced on November 11. The show will end
with the biggest surprise yet - a special simulcast performance of Grammy Award-winning singer-
songwriter Taylor Swift, who will be performing live at our sister brand TMALL Gala Show and
live streamed on the Lazada app.

Personally, these are the things that excited me the most about the 11.11 sale. They have Mommy and baby stuff that will be on sale. EEEKKK!!!

To know more about Lazada 11.11, visit, and

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